So you want to become a successful entrepreneur.
What you don’t know can drive your business into the ground. … KNOWLEDGE.
The Book is Everywhere! A Popular Choice in 2021
Fifteen Critical Insights For Business Owners Over Fifty presents expert guidance in simple, digestible modules of discovery. You will learn:
- How you, as a long-time wage-earner, must FIRST transform your mind. The journey toward successful business ownership starts inside your head.
- How your perceived disadvantages associated with age are really powerful advantages over younger competitors.
- How, when it comes to business, your subconscious is a brilliant, beautiful mechanism for failure.
- How your most trustworthy advisors have misled you about debt. What is business capital? What is debt?
- How the entire marketplace is NOT open to your exploration. Your work experiences, personality traits, and core competencies prohibit many market opportunities that others might find compatible.
- How to develop an ongoing platform for self-awareness.
- How to precisely identify where you are on the decision-making platform and NOT be intimidated by the transition you are about to make.
- How to build an understanding of behavior assessments and link it to the capability requirements of running a business.
Ownership Protocol After COVID-19
In a knowledge-based economy, you can’t expect to succeed relying on your gut. Every intelligent decision is data-driven. Don’t try to go it alone.
A video about the exponential value of "Knowledge". In a fancy Las Vegas casino where the music is loud and free drinks are flowing, you need to know that the odds at the roulette table are completely stacked against you.
It Starts With Your Mindset, the Critical Lens With Which You View the World...
You don't Look 50. So Why Act Like It? Why Place an Arbitrary Limit On What You Can Do?
FIFTEEN CRITICAL INSIGHTS FOR BUSINESS OWNERS OVER FIFTY identifies all of the advantages (and disadvantages) you possess as an over-50 entrepreneur. You have untapped potential you have never considered.
Leander Jackie Grogan
Author of FIFTEEN CRITICAL INSIGHTS FOR BUSINESS OWNERS OVER FIFTY
"I've written many books. However, I wrote this book for my over-50 friends who have seemingly given up on themselves. They have a lifetime of grit and perseverence left in them. They are waist-deep in opportunities and don't even know it..."
Leander Jackie Grogan
Forty years business consulting; Who’s Who In Advertising; CEBA National Award - New York; Houston Association of Radio Broadcasters Award; Crystal Communicator Award of Excellence.
Becoming a successful entrepreneur is not easy. Before you lose precious time and money, let's deal with the raw pros and cons of business ownership over 50.
Who Are You?
After so many years of suppressing your true passions, you’re not who you think you are. You’re a complex coalescence of many fractured pieces. This book will help you, the CEO, identify who you really are.
What's Waiting?
What is the market like? What is the new normal for over-50 business owners after COVID-19? The SBA’s stats show you have a greater probability for success than your 30-year-old, computer-savvy competitors. Learn how to outlast the pack, based on the attributes you bring to the table.
Building A Team?
If you do not understand emotional intelligence, you can’t build a team. If you can’t build a team, you can’t grow. And if you can’t grow, you’re going out of business.
You have a great idea.
You have a great idea. You’re willing to give it your all. But working hard in a knowledge-based economy without critical insights about the new protocols of the marketplace … you’re going to fail.
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You've been through a lot ... and still standing.
